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Google Local Can Save You From High Pay-Per-Click Costs!
Local search, the fastest growing segment of all online advertising segments, is expected to grow at 22.3% per year through 2011. Small to midsized businesses make up 98% of the approximate 22 million businesses in the US and 80% of these companies make 75% of their product buys and/or sales within a 50-mile radius of their location.
More than 86% of online users make local searches
90% of the transactions as a result of these searches happen offline
90% of consumer purchases are made within 20 miles from home
52% were searching for business phone numbers
47% visited a local merchant after searching
